Zee TV was among the first Indian language channels to debut in India. The channel turned India's TV industry on its head. Launched by Subhash Chandra's Essel Group in 1992, Zee TV gave viewers something new: innovative, fast-paced entertainment programmes, broadcast in Hindi.
Zee brought India television choice: talk shows, game shows, discussion programmes, situation comedies and dramas. Zee TV's sister channels are Zee Cinema, Zee News, Zee Music, Zee English, Zee MGM, Alpha Marathi, Alpha Punjabi, Alpha Bengali and Alpha Gujarati.
Its regional languages services such as Marathi, Punjabi, Bengali, and Gujarati have emerged as leaders in their language categories beating back DD channels which have been around much longer. Currently, the company is putting together a direct to operator (DTO) television package for Indian cable TV operators.
Zee TV: Zee TV is one of the most popular general entertainment television channels ever for the Asian market. Zee has an exciting mix of entertainment and variety shows that have won critical acclaim within India’s highly competitive entertainment industry and internationally.
Zee News: Zee News is a 24-hour channel in Hindi with news, views and in depth analysis. Zee News covers a wide range of news, information, and issues in politics, business, sports, showbiz, and current affairs. Zee News provides exclusive, in-depth news and analysis of issues affecting both India and the world.
Zee Music: Zee Music today, is completely modern Indian music channel with new shows anchors and contemporary sets. It has programmes like ‘Artiste of the Fortnight; ‘Zee Music Plus; ‘ Best Of The Best; Zee Music Box; ‘Next Gen; and many others caters to viewers of all ages. Zee Music is a 24 hour music channel which airs both film and non-film albums thereby making it a platform for the new comers to reach the mass audience through their music videos.
Zee English: Zee English is a channel for the youth. The programming mix contains the best of America's comedies, dramas, soaps and chat shows. Zee is also acquiring the rights of some programmes to telecast in some regions. Besides the US, Zee sources content for its English channel from Europe and Latin America.
Zee Cinema: Movies in India are the alternate source of entertainment to Television viewers. Zee Network had a large library of films and to capitalise on this viewer need, Zee Cinema was launched on 9 April 1995. This Hindi-language film channel over the years has provided film entertainment to the cable and satellite audiences. Zee Cinema offers feature films from both Bollywood and regional cinema: blockbusters, classics, love stories, art films, family stories and thrillers. Every month, Zee Cinema broadcasts two premiere movies that have not been released on video, TV or cable TV. Zee Cinema has aired popular perennial favourites blockbusters like ‘ Dillagi; ‘Pyar To Hona Hi Tha; and ‘Maine Pyar Kiya; ‘Daag’ ensuring its viewers maintain the best in Asian cinema entertainment possible.
Zee MGM: Zee MGM is a joint venture partnership between Zee Telefilms and leading Hollywood Studio Metro-Goldwyn-Mayer Inc. The MGM Library is the world`s largest and most modern collection comprising more than 4,100 popular titles that serves as the foundation of the Zee-MGM Movie Channel. The Zee Movies channel through this partnership with MGM was re-launched as the Zee-MGM channel in Mid-October 2000. The library includes such legendary series as "James Bond", "Rocky", "Pink Panther". Other titles include award winning and popular movies - "Thelma & Louise", "Four Weddings and a Funeral", "Moonstruck", "Silence of the Lambs", "Rain Man", "Fargo", "Dances With the Wolves" and host of others starring the very best of Hollywood.
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